Content Optimizer benchmarks your email content against millions of top-performing campaigns in your industry and offers data-driven suggestions to improve your results.
Example of Content Optimizer’s feedback on email best practices, including skimmability, images, typography, and adding links.
Get the insights you need to improve your email content
Most email marketing tools only tell you how your campaigns performed. We tell you why. Our Content Optimizer analyzes millions of data points from top-performing campaigns and makes personalized suggestions to improve copy, imagery, and layout in future emails.
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Free Trial of Premium for 1 Month and plans for large contact lists available. Talk to our Sales team at +1 (800) 330-4838 or contact us.
Free Trial of Premium for 1 Month and plans for large contact lists available. Talk to our Sales team at +1 (800) 330-4838 or contact us.
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GenAI is available in English only. Charges will not begin until the end of your Essentials free trial. Availability of features and functionality varies by plan type.
AI features are currently only available for Standard and Premium plans. We’re working hard to make this available for our Essentials plan.
To show our appreciation, we’ve unlocked content creation GenAI features during your free trial of Essentials.
See terms
GenAI features available in English only. Access to GenAI features provided at no additional cost during your Essentials free trial. At the end of the Essentials free trial, access to the GenAI features will end. Billing information required to access Essentials free trial. Offer, pricing, terms, conditions, special features and service options are subject to change without notice. Availability of features and functionality varies by plan type.
GenAI is available in English only. Charges will not begin until the end of your Essentials free trial. Availability of features and functionality varies by plan type.
AI features are currently only available for Standard and Premium plans. We’re working hard to make this available for our Essentials plan.
To show our appreciation, we’ve unlocked content creation GenAI features during your free trial of Essentials.
See terms
GenAI features available in English only. Access to GenAI features provided at no additional cost during your Essentials free trial. At the end of the Essentials free trial, access to the GenAI features will end. Billing information required to access Essentials free trial. Offer, pricing, terms, conditions, special features and service options are subject to change without notice. Availability of features and functionality varies by plan type.
“Mailchimp's AI-Powered features have been a massive time saver for me and it's getting smarter and smarter as it's being used and it's developing, which is perfect. Creative assistant helps me design either entire emails or sections of emails or use them as a basis of inspiration.”
Simon Harper,founder SRH Design, Mailchimp & Co Partner - Northern Ireland
FAQs
It can be frustrating to find that Outlook is not displaying email content. Yet, it’s not an uncommon problem. Unfortunately, there are instances when individuals open up the Outlook app and find that Outlook is not displaying email content. This problem can interrupt an essential communication channel and prove frustrating for users—luckily, there are few ways to approach and potentially resolve this issue.
A number of factors can lead to Outlook not displaying email content. Some of the reasons that Outlook may not be displaying email content may be related to:
An issue with antivirus software
A lingering update
Font color settings
Software bugs
Corrupted files
You can often solve the problem of Outlook not displaying email content by addressing one or more of these issues. The solution may be as simple as a software update or you may have to repair corrupted files in order to view content in the Outlook app.
If you can’t get email content to download, there are a few ways to address the problem. First of all, make sure your email app is up-to-date. In some cases, updating to the latest version of your email app is enough to fix the issue.
Some other tips for getting email content to download include:
Ensure any third-party apps are compatible: If you use any antivirus or spam filter apps, make sure these apps are compatible with your email app. In some cases, these apps may interfere with your ability to download email content.
Quit and restart your email app: Turn it off and back on again—it’s a simple solution, but one that’s proven successful time after time. This may be the quickest way to get email content to download, but look into other solutions if the problem persists moving forward.
Good email marketing content is essential if you want to run an effective email marketing campaign. Creating dynamic email content starts with your goals: what do you hope to achieve with this email marketing campaign? Do you want to drive sales? Boost web traffic? Increase brand awareness? Whatever the case may be, set clearly defined goals and identify your target audience before launching an email marketing campaign.
Of course, your email marketing content should also grab the reader’s attention by being well-written and visually appealing. To quickly create great email marketing content, try out Mailchimp’s email marketing templates. We have a wide variety of pre-designed templates, so all you have to do is plug in your message and send it out.
When initiating an email marketing campaign, it’s important to write great email content. The copy of your email marketing content will represent your brand’s voice and invite the reader to take a desired action. Here are a few tips for writing great email marketing content:
Keep it short: You may not have the reader’s attention for long, so be sure to condense your message and get to the point.
Write a great subject line: A subject line is the first thing a reader sees, and a great subject line will make them open your email in the first place.
Include a call to action: Every piece of email marketing content should include a call to action, whether you want the reader to shop the sale on your website or read your latest blog post.
*Disclaimers
This information contains forward-looking statements, including our expectations regarding the functionality and availability of current or future features. Because these forward-looking statements involve risks and uncertainties, there are important factors that could cause our actual results to differ materially from these expectations, as described in our SEC filings. This represents no obligation to deliver future features and should not be relied on in making a purchasing decision. Additional terms, conditions, and fees may apply.
Email Content Generator available to select US Standard and Premium plan users.
Intuit Assist functionality is available on Mailchimp paid plans. Availability of features and functionality varies by plan type. For details, please view Mailchimp's various plans and pricing.
